The Center

Community Organizing and Policy Resources for California’s Tobacco Control Advocate

The mission of the American Lung Association is to save lives by improving lung health and preventing lung disease. Through research, education and advocacy, we fight to reduce smoking, clean the air we breathe, prevent and treat lung diseases including asthma and COPD, and eliminate lung cancer.
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Meet our New Intern: Brooke Trujillo

Meet our new intern Brooke Trujillo. We’re excited to have her on our team, working with Samantha on lots of policy related projects! Check out her ABCs and get to know her a little better. A is for Area Code: 707 B is for Breakfast. What did you have for breakfast today? Scrambled ERead More »

Buying Dirty Air

Our annual State of the Air reports tell us that Californians face greater air pollution challenges than anywhere in the nation. Our volunteers, medical and health partners and staff fight for clean air because we know the terrible toll unhealthy air c...Read More »

In The News

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Trying to stop smoking? Meditation could be the key to success because it reduces cravings without you even realising

A new review of addiction research suggests exercises aimed at increasing self-control - such as mindfulness meditation - can decrease the unconscious influences that cause cigarette cravings. The investigation was triggered by scientists trying to undeRead more »

Interpersonal communication about pictorial health warnings on cigarette packages: Policy-related influences and relationships with smoking cessation attempts [FREE FULL TEXT]

• Many adult smokers report talking about cigarette health warning labels (HWLs). • Introduction of larger HWLs with novel content increased talking about HWLs. • Talk about HWLs appears to wear out over time, unless new HWL content is introduced.Read more »