Phase 3 – Tools for Recruitment

Before contacting elected officials or the media, it is time to reach out beyond your core supporters and involve more people in your effort both as core supporters, and as-needed, down-the-road supporters.

In this phase, you and your coalition will need to: conduct activities aimed specifically at recruiting new supporters, train your core group to conduct one on one recruiting meetings with key opinion leaders, make presentations to organizations, have one-on-one meetings with prospective new coalition activists, and attend community social events.